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- Dec 31, 1969
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What do you think about watching new movies in the privacy of your own home just 30 days after its theatrical release for $20 - $30?
The cable company presented a variety of scenarios. But the main one, which has received early support from some studio executives, would allow consumers to watch a movie at home just 30 days after its theatrical release—far earlier than the usual four months—for roughly $20 to $30 a pop.