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NFS Youtube said:The decision for not releasing on PC was due to the tech and resources involved in developing the delivery of the DLC. During development of SHIFT, we chose to focus on game quality over implementing the systems required to support post-release content for every platform. Given the ratings we've seen for SHIFT, we believe the right decision was made.
Looks like PC gamers get the shaft once again...
http://www.youtube.com/user/needforspeed?blend=1&ob=4#