The 'Internet of Everything' Is Worth $613B

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It is amazing how much thought is put into stuff like this.

Cisco Systems wants its customers to know that there is a huge amount of money to be made if they focus their strategy and IT budget on what the company and others call the Internet of Everything.
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Basically, they want all consumer goods to feed information into the marketing pipeline where merchants can accurately market to you based on everything you do. I think there will eventually be an off-the-grid line of merchandise down the road, that will be a backlash for people who are tired of giving up any semblance of privacy.
 
EchtoGammut said:
Basically, they want all consumer goods to feed information into the marketing pipeline where merchants can accurately market to you based on everything you do. I think there will eventually be an off-the-grid line of merchandise down the road, that will be a backlash for people who are tired of giving up any semblance of privacy.
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Depends, if they give me coupons or discounts on things I actually want or need how is that bad ... I would rather get coupons for Diet Coke on my grocery card because I buy Diet Coke than ones for Pepsi (which are useless to me) ... some of the online tracking cookies are a little creepy since I might be hitting sites for a variety of reasons and might not want spam or coupons associated with everywhere I go ... but tailoring ads or coupons to things I actually buy and use would be a good thing ;)
 
I read most of that article and I still don't understand what the Internet of Everything is. They use weird, wishy-washy language in the definition that doesn't really tell me anything.
 
kbrickley said:
Depends, if they give me coupons or discounts on things I actually want or need how is that bad ...
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Deals and discounts based on browsing history?

I don't think asian prostitutes take coupons.
 
pigwalk said:
Deals and discounts based on browsing history?

I don't think asian prostitutes take coupons.
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If they did that would be awesome though ... the buy one get one free option would be very popular :D
 
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